Canadian union blasts GM over tweet, Equinox

The Chevrolet Equinox was on the middle of among the finest tweets … EVER.

President Donald Trump is not the one one who can take to Twitter and name automakers on the carpet.

Unifor, the Canadian union at the moment on strike on the Chevrolet Equinox plant in Ingersoll, Ontario, blasted Basic Motors on the social media website on gross sales day, Oct. three.

On its official Twitter account, GM proudly boasted about its 12 p.c U.S. gross sales improve in September, “led by a contemporary lineup of crossovers.”

An image of a Chevrolet Equinox accompanied the publish. Unifor wasted no time in calling out the automaker.

“This can be a smack my head publish. Unimaginable and ruthless all into one. #putaringonitGM #OneDayMore,” learn a publish from @CamiJobAction, the official Twitter account of the union’s hanging employees.

The hanging employees then retweeted a publish that learn: “OUR Equinox gross sales up 69% Sept2017 over 2016. Greatest month EVER. Preserve Equinox in Canada!”

And that is the crux of the difficulty; Unifor says it won’t signal a brand new contract if GM refuses to designate the plant the lead producer of the Equinox, which might imply the manufacturing unit could be first to get extra work if gross sales improve and the final to have manufacturing scaled again if gross sales stoop.

Unifor Native 88 additionally took subject with Chevrolet Canada’s “The Canadian Dream” advert marketing campaign, which incorporates video spots on YouTube, Twitter and Fb.

“The Canadian Dream ought to = a dedication to Canada,” the native tweeted. “Make us proud to share this [ad].”

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