The Chevrolet Camaro could also be some of the standard sports activities automobiles, however gross sales are trailing behind the Ford Mustang thus far this 12 months. To bolster gross sales and make the Camaro extra aggressive in opposition to rivals, Common Motors is reconsidering construct choices and worth factors for the sports activities automotive.
In accordance with product boss Mark Reuss, GM may rework costs on the decrease and better ends of the Camaro vary. He says the Mustang and among the Camaro’s different rivals “can have a decrease base worth and that’s a chance for us in all probability.”
“I believe we’ve bought alternatives on the very low finish of the Camaro vary and a few remix of among the V-Eight choices on it so we don’t drive folks to purchase all of the choices with a V-Eight, simply to get a V-Eight,” Reuss stated on the press unveiling of the Camaro ZL1 NASCAR Cup racer, experiences Automotive Information.
Costs for the bottom 2017 and 2018 Camaro coupe begin at $26,900, and these fashions include a 2.Zero-liter turbo-four engine making 275 hp. Comparatively, the 2017 Mustang begins at $26,085 and contains a Three.6-liter V-6 good for 300 ponies. The revamped 2018 Mustang, popping out this fall, will get a base 2.Three-liter EcoBoost four-cylinder that makes 310 hp and 350 lb-ft of torque, and can begin at $26,485. A base 2017 Dodge Challenger, nevertheless, is dearer than the Camaro. It runs $28,090 with a Three.6-liter V-6 making 305 hp.
When geared up with the V-Eight, the 2018 Camaro begins at $37,995. That worth is method forward of the Mustang GT, which begins at $34,095, or $35,995 for the 2018 mannequin 12 months. It’s additionally dearer than the Challenger R/T, priced from $34,090.
The Mustang leads the way in which by way of gross sales. Ford moved 50,814 Mustangs from vendor tons by way of July, forward of 41,280 gross sales for the Camaro. The Dodge Challenger is arising on the Camaro’s tail with gross sales of 41,243 throughout the first seven months.
In case you have a look at it one other method, the Camaro is definitely doing fairly nicely. Camaro gross sales dropped simply 2.5 p.c by way of July, whereas Mustang gross sales had been down a whopping 30 p.c. Challenger gross sales have elevated about Three p.c.
Reuss declined to remark after we can count on a few of these attainable pricing adjustments for the Camaro.
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